Importance of Email Etiquette
Many of us tend to ignore the importance of communication via email. It is treated just as another channel of communication. However, we cannot deny that the subject line, content, tone of communication plays a vital role in conveying our message via email. How you communicate via email can make or break your image. Here are few quick tips for making your email look professional:
a) Draft the content of the email
Use bullet points and short sentences to convey your message
Content should be crisp, thorough and non-iterative
Highlight key points like Date, Cost, Venue etc.
Ensure the tone of your message is correct
If you frequently plan to send emails of similar format, create templates for reuse
Spell check your content
For very important mails get a proof reading done
Avoid sending confidential communication via email
Be respectful while writing and email
Do not add heave attachments in email. If possible share the path of documents instead of attaching it in emails
Do not add emoticons, jargons or slang words in your email
b) Chose the correct Subject Line – The Subject Line should be able to communicate the purpose of email
c) Recipient’s email list
This should be put at the end, after content is drafted, reviewed and finalized
Get the correct email id of the audience
The main audience should be in “To” list of recipients
Rest of audience who should be informed will be in “Cc” list
d) Be careful when you do a "Reply All" - ensure that you have the correct audience
e) When you reply to an email, ensure that you update the Subject of the response
f) Create an email signature containing your contact details for recipients to reach out to the sender
Remember that your emails reflects your personality. So next time you plan to send out an official communication via email, spend some time to get the content organized, review it, do a spell check and ensure you have the right audience and the correct subject line.
Some useful links:
If you want to send bulk email to multiple recipients as during marketing campaign use:
Email on Acid provides 600+ free HTML email templates from different sources.
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